We've decided to call this NEW BRAND WEEK at Blacksmith!! Each day we will preview a cool new product launch at the shop. Monday: Carl & Rose Tuesday: Oakley Wednesday: Scappa Thursday: Mad Alchemy  Friday: Cherubim Saturday: Handlebar Mustache Sunday: MAAP Who: Oakley What: Iconic sports performance eyewear from the USA When: Decades of relevance since Greg Lemond rocked his M Frames Where: Ridden by half the pro peloton, but designed in California Why: Stylish, tech-driven, and the best optical clarity around New Jawbreaker with optional Prizm road lenses, from $250: Redesigned Radar EV Path with optional Prizm lenses, from $230: Redesigned Frogskin LX, from $185: Original Frogskin Ink Edition, from $110: Sliver Fingerprint Edition, from $155: These are all in stock NOW, and yes we can order from the entire Oakley collection. Check back tomorrow for our Scappa Bicycles brand preview!!