Founded in 2009, QUOC is an independent, British brand with a 12-year history designing high-performance, comfort-driven shoes. Challenging conventional parameters of cycling footwear, they spent a decade hand-crafting their last; refining every last millimetre to arrive at a near-personalised fit for each and every rider.
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QUOC believe in protecting riding environments so that future generations of cyclists can experience it. They package their products with eco-friendly materials, and are committed to using resources minimally and replenishing what they use. QUOC works with Tree Nation to plant a tree for each pair of shoes sold, doing their part in the global effort to fight climate change.
QUOC knows that cycling can unlock a host of mental and physical benefits that are unique to every rider. What is universal is that cycling facilitates a return to simplicity in which they can find contentment. That's why they make shoes that entirely remove obstructions, driven by a desire to simplify the ride and spread the enjoyment of cycling to as many people as possible.